This playbook is about selling newsletter ads, especially to fellow creators, online business owners, solopreneurs, etc. (not so much to brands, as that requires a totally different playbook!)
If you have an email list with an engaged audience, regardless of its size, you can start earning extra cash by selling newsletter classified ads. These can become another regular source of your income, or an occasional source of income… however you wish to do this.
Personally, if I sell just one ad slot in a month, I can make back my ESP (Kit) fee and have leftovers. So that’s pretty neat!
Depending on your email list size and health, you can make anywhere from a few bucks to a few thousand per month, just from newsletter ads.
So, let’s take a look at how to get started with selling newsletter ads.