Topic:
How to think about and then create low-ticket products quickly.
The goals of a low-ticket product are:
- To create a low-stress offer quickly (within a weekend or even a few hours)
- Get it out quickly
- Test product-audience fit
- Get feedback
So you can build upon it and make a mid- to high-ticket product that you know will actually sell.
You can also use low-ticket products to warm up a cold subscriber so they’re more open to buying your high-ticket products.
And sometimes low-ticket products can be used to get new leads (via newsletter or social media ads, for example).
Watch the 50-minute mastery session below: